Category Archives: SEO

  • 4 Easy Link Building Strategies

    Link building is probably the hardest part of promoting your website, what people don’t realise is that there isn’t an easy, quick way to get good links. Link building is hard, it’s very hard (unless you buy links, in which case your setting yourself up for a whole World of pain if you get caught [...]

  • Duplicate Content, The Ultimate Guide

    Not ranking high in Google? Chances are its duplicate content… Contrary to what most people think, I think the most common cause of websites not ranking is duplicate content. Nearly every single website I ever have to do SEO for has some kind of duplicate content problem. It is so common that nearly all SEO’s [...]

  • How do you SEO a product/service with no search volume?

    This is probably one of the toughest things I come up against. There are a few examples I can talk about. Firstly “physiotherapy in Ripon” which I tried to help AVA Physiotherapy with around a year ago – they are ranking well now, but there still isn’t any demand there. Secondly my brother in law, [...]

  • Earn 1 Nectar Point For Every 2 Yahoo Searches

    Just got this via email, I don’t know if anyone else has, but I honestly believe people might switch to Yahoo for this reason. 2 Yahoo Searches = 1 point 2 points = 1 pence 4 Yahoo searches = 1 pence 400 Yahoo searches = £1 Not great, but not bad either, especially if you’re [...]

  • 11 Ways To Take Advantage Of Personalised Search

    I did a post on personalised search on David Naylor’s blog some time ago, but sadly it didn’t seem to get much of a reception (I think thats because when the title is a bit confusing “search david naylor online”). I still think it is something many SEO’s are probably neglecting, so I thought it [...]

  • Do Your Market Research!

    Perhaps you’re already an established business, in which case you probably don’t need to assess whether there is a market for what you selling, there most likely is. If you’re just starting out, it may be worthwhile doing some quick keyword research to see how much demand there is for what you are selling.

  • My “BIG” SEO Theory

    Ok, so this is just something I noticed, it isn’t based on any tests or studies, it is just from observing the SERPs and link profiles a lot, that and what I believe is common sense. Ok so lets look at things from my perspective, say I would like to get my good friend and [...]