Want to Buy Survey Responses? Check Out Instant.ly

I can’t remember what website I was browsing when I came across instant.ly, but I’m glad I did. After creating a survey and finding it difficult to recruit respondents, I decided I needed to find a survey provider that offered surveys for the UK. Sadly I couldn’t find any, this left me with the following options:

Google Consumer Surveys – released quite recently, it would have been quite good but the questions didn’t allow me to gain qualitative information, only quantative. I almost paid $300, but decided that the data I would get wouldn’t be that useful.

Next I decided to check out Survey Gizmo, which is where I created my original survey, but they didn’t appear to offer paid survey responses as an option (this is a shame as I quite like Survey Gizmo). So I checked out Survey Monkey as well, unfortunately I had to fill out some kind of form (despite the fact I was already registered) in order to get going, this was the weekend so it looked as though I’d have to wait until Monday before even getting access, unsatisfied I started browsing and eventually came across instant.ly.

I was initally attracted by their offer – $100 credit, no questions asked, no catches – it seemed too good to be true, but it turned out it wasn’t. Within 20 minutes I had created a brilliant, quick survey for respondents to fill in, I spent my $100 credit and got 50 people (who I had specified based on certain demographical data) to fill in my survey.

The insight from this was incredible – I had some great comments on what business owners’ main concerns are when it comes to their marketing, I got pricing information on a product by product basis along with turnover and marketing spend information. All for free.

So if you want to improve your business, check it out. It’s US respondents, but depending on your product/service, you should still be able to get some good insight.

Using Duedil To Identify Potential Prospects

Duedil is a great free new web service that allows you free access to the entire companies house database, any time of day. It’s great for researching companies, whether that be for a job interview, to check up on your employer or what I am going to show you how to do, identifying potential prospects.

Step 1

The first step in this process is to have a look at your existing customers, identify the more valuable ones – the ones that take less work and earn you more money. There is actually a number of statistical techniques for doing this, but these are very complex and would require much more than a blog post.

Step 2

You look up these customers using Duedil, you make a note of their SIC code (the type of business they run), their employee count, their turnover, location, the legal status (ltd, partnership, sole trader etc.), and how long the business has been established. Now look at these and see if you can find some common patterns between your most valuable customers, such as high turnover or number of employees for example.

Wolseley details on Duedil

Step 3

You can now do a search for companies using the Duedil search facility, putting in your search filters such as turnover. This should then produce a list of potential prospects, you can then go through and if you have logged in with LinkedIn it will show you people that are in your network that work for the company or are in your 2nd, 3rd degree network. This gives you a contact to get your foot in the door. Simply record these people and you have your list!